Look does matter in fashion industry. In fashion
industry technically look means whether the dress is a (a) Designer Dress-
designs are made on the attire or (b) Traditional Dress like Tant, Benarasi or
any Salwar Kameez and also the (c) Contemporary Dress, which is mix of
traditional and designer look. In other way it can be said that traditional
look sarees, salwar kameez are designed in a way that it carries a look of past
legacy of our culture but in a modern way. For contemporary look the face of
the dress carries cultural heritage of our country and as well as the modern
impression also. For designer dress which bears a theme and some designs are
also made on the body.
Molding these three look in single attire is a very
innovative idea to do and finding all these three themes under one roof is also
a very rare matter and that is the magical power of Sati Fashions and Drape Ethnic, who produce garbs containing all
three looks even in one can dress also. Having said so, nobody is disrespecting
the other segments or parts of a dress like fabric, colour or the other
materials that are used in making a dress.
Dress that is used in all seasons and in all
occasions can be marked as the best of the lot. Fashion industry keeps changing
its trend and theme again and again and giving challenges to the designers who
are putting efforts to walk in same line.
People who are experts in this industry have eyes to see this early and can adjust their designing style according to it. They can also rejuvenate the trend to match up with the expectations of people who are fashion trendy. India is culturally very rich and we are also considered as the trend setter as per as the designing of a dress is concern. Traditionally we have produced attire like sarees which are now being followed by the world today. Contemporary dresses have no altercation with the traditional dresses. They followed and complement each other.
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