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BOTH PROSPECTIVE BUYERS AND EXISTING BUYERS CO-EXIST IN THE MARKET

Business comes from both prospective buyers and existing buyers. It is obvious that existing buyers have more faith towards the shop than the prospective buyers because they become an existing   buyer only after using products for repetitive times. Potential or prospective buyers take time to become an existing buyer only after using your product for few times. But both have a part to play in doing good business. Word of mouth is another helpful and most effective medium for attracting new buyers. Prospective buyers have more option to choose for shopping than existing buyers because they are not devoted to a particular shop.

Only existing buyers don’t change their mind frequently. Both the sellers and the existing buyers have common interest while buying and selling products. They know each other very well and aware of the likeness and the dislikes and on the other hand Potential or the prospective buyers are unaware of the situation or not emotionally attached with each other and their approach is also different therefore they take time to get accustomed or familiar of the condition.    

Now days a whopping ninety percent of buyers start their product search online. How your product looks online is important. Modern day has shown a trend that if you have a wide-angle lens and ability to create good lighting to get rid of your clutter and then take a picture of your product and post great photos to win the mind of the buyers. The excess of buyers for a particular product which the world is going through is readily understood, not only people are wishing to obtain possession of goods, but as people being willing to part with something which might earn a them great satisfaction for regular basis for coming days of life.
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